Waves and bubbles come and go. 
I build what lasts.

I help founders turn real products into credible, capital-efficient companies that attract customers, partners, and buyers—and exit before the hype fades.

I know how to create a credibility bubble around a real business—not fake hype.

Most people chase the wave. I build the credibility that makes the market come to them.

I have been in business for over half a century. I have seen trends rise, capital flow, and hype die. I know what it takes to survive.

When I build a company, I don’t chase the hype. I find the right wave, build a credible, capital-efficient business, and secure an exit before the bubble bursts. I have done this multiple times—building companies from scratch with my own capital and exiting within three years.

Now, I help you do the same.

 

A credibility bubble is not fake hype.

A bubble without substance is noise. A credibility bubble is different: it is earned attention around a real product, real execution, and real proof.

That is what I build. I turn real substance into earned media, market attention, and inbound trust—so customers, partners, and investors come to you.

Not artificial hype. Credibility that travels.

 

I don’t just consult. I engineer, manufacture, and build companies from the ground up.

I am an engineer and a manufacturer, not just an advisor. At 23, I started three factories manufacturing windsurfing boards based on my own designs.

Since then, my career has been defined by capital-efficient scaling and successful exits:

  • Green Tech & Biotech: I founded BioKing and AlgaeLink, scaled them internationally, and successfully sold both within three years.
  • Own Manufacturing: I don’t outsource. I own the factories, design the heavy machinery, and engineer with premium materials like stainless steel and AlMg3 aluminum—designed to last 25+ years.
  • Media Credibility: My work has been featured by CNN, Canadian television, Dutch television, and on the cover of Biodiesel Magazine.

I have been in the trenches. I built the factories. I negotiated the exits. I know the expensive mistakes—and how to avoid them.

 

I know what works—and what doesn’t.

Recently, my team engineered and manufactured an advanced solar facade for boats and greenhouses. We built the machines, owned the factory, and used the highest-grade materials. The engineering was perfect. But the market wasn’t ready to adopt it.

So, I shut it down and pivoted.

I tell you this because building a product is only half the battle. Market timing, media credibility, and cash flow are what actually determine your survival.

When you work with me, you get an advisor who has been in the trenches—not a theorist with a slide deck.

 

Who I help

I work with founders of startups and scale-ups, investors, and established companies in green tech, manufacturing, and international trade.

Typical clients are:

  • Building a real product and preparing to scale production.
  • Entering new international markets or trade corridors.
  • Seeking media credibility and inbound trust.
  • Preparing the business for its next stage, including exit readiness.

 

Let’s build a business that lasts.

Whether you are struggling with manufacturing, looking to scale internationally, or preparing your company for an exit, I have the technical know-how, the media network, and the track record to guide you.
 

Book a Strategic Session
Prefer to email me directly? hans@jvandeven.com
Based in the Netherlands — working internationally.

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